Who else is selling this
A registry, not a document. Slow-moving facts on each competitor, a dated feed of what changed, the people we could talk to, and their content footprint with real engagement numbers. 3 entries are over 90 days old.
The closest thing to Brushless's product surface that exists in Europe — and the clearest evidence that template-based creative automation, sold as seats plus credits, tops out. Six years old, ~EUR 2.1M of equity (last round Dec 2023), 6-9 salaried staff per INSEE, and an estimated ~USD 1.2M revenue (Latka, unconfirmed). Organic traffic peaked at ~3.5k/mo in Jun 2025 and has fallen ~60% to ~1.0-1.4k/mo through 2026; no new public reviews since Jun 2025; no open roles. Yet they are shipping hard: the whole REST API was rebuilt Aug 2026 (unified errors, rate limits, signed webhooks, JSON design import) and an OAuth MCP server shipped 1 Sep 2026 for Claude Code, Claude.ai, ChatGPT/Codex and Cursor. Their own team is publicly demoing an agent driving the whole platform end-to-end. So the agentic gap we assume is closing from their side. Where they still cannot follow us: everything is template-first — a human builds the master template in their editor, and the machine fills slots. They do not recompose a layout for a new frame, they do not sell a verified per-outcome unit, and they price per seat, which punishes exactly the burst adaptation volume our ICP has. Attack on outcome pricing, recomposition and the verified receipt; do not attack on API breadth, where they are ahead.
YC F25 two-founder company that pivoted from AI-search (GEO) analytics to an on-brand image-ad generator between Dec 2025 and Jan 2026, then rode the OpenAI Ads Manager launch (May 2026) into a managed "agents + strategist" model. Founder claims "3x since April" (May 2026), "5 people, mid seven figures in revenue" (Aug 2026) and a "second $1M revenue month" (14 Sep 2026); revenue likely includes managed media/service fees. Distribution = YC network + AppSumo LTD (Mar 2026, 4.0/5, sold out) + G2 review push (42→119 reviews, 4.5→4.9 in five months) + ghostwritten founder LinkedIn + 109 programmatic SEO pages (organic still <1K visits/mo on Ahrefs). Logo wall claims Indian BFSI/enterprise (ICICI, Kotak, Axis, LIC, Bajaj, Shriram, Tata) — unverified, likely free-tier sign-ups. Direct overlap with Brushless on "on-brand ads from brand assets, every size"; they do not do approved-master adaptation, layered/editable output, or a verified receipt. Weak spots from reviews: one company per account (kills agencies), credits not renewing, slow support, brand colours mis-detected with no manual override, generic copy, bugs/speed, no SOC 2, ToS lets them train on outputs.
They have repositioned out of SaaS and into our exact lane: agentic creative production sold as an outcome, with humans on QA. Their own only comparison page is against Superside, a creative-services company, not against a SaaS tool. Positioning, proof points and even the pilot-led CTA are near-identical to ours. The stale note in company/research/competitors.md calling them a template-based platform that positions against agencies is wrong on both counts as of Aug 2026: they now sell through and to Publicis, Omnicom and Hogarth.
The category leader in creative-as-a-service and the company Rocketium chose to build its only comparison page against. Twelve times Rocketium's headcount and a subscription ACV around $90k. Their model is humans-first with AI assisting, which is the opposite of the agentic model we and Rocketium are selling, and it is exactly the seam we attack: their cost base is people, so their price floor cannot fall the way ours can.
Rival to Abhi's stock-perps side project, not to Brushless. Site only, no app, no team, no fees named. Domain registered 12 May 2026. Same stack idea as Mocha (Hyperliquid + Privy). Added 19 Oct 2026. Fed daily by ~/mocha-tracker.
Rival to Abhi's stock-perps side project, not to Brushless. Built on Flo Finance SDK (Alpaca, Privy, Arbitrum); perps via Hyperliquid builder fee. About $3k of real stock held (13 Oct). Fed daily by ~/mocha-tracker. Dossier: claude.ai/artifact/YCrrmHskcPcknwJtscinFF
Rival to Abhi's stock-perps side project, not to Brushless. Rupee book: ALSD is counterparty, hedged on Binance, fixed rate 1 USD = INR 90. Not launched. Fed daily by ~/mocha-tracker. Dossier: claude.ai/artifact/9QFpBjFVDBmrp9qB277qQB