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Rocketium

rocketium.aifounded 2015New York City, US (engineering + majority of team in Bengaluru)hybrid
direct
Last run 7/8/2026 · nothing new
How they describe themselves

AI Studio: "AI agents, creative intelligence and design experts deliver campaign-ready assets in hours, not weeks. No prompt engineering. No agency timelines." AI agents run production, senior designers review every asset before delivery. Pay for output, not per hour.

Most recent · 2026-08-07
Only head-to-head comparison page they publish is Rocketium vs Superside

Superside is a subscription creative agency, not a SaaS tool. They frame on pay-for-output vs subscription+hourly overage, 1-8hr vs days-to-weeks, no peak surcharges, opt-in renewal. They have chosen services companies as the competitive set.

01

Who founded it

Anurag Dwivedi
Co-founder
Leadership

Co-founder. Low public profile; appears in event travel posts alongside Satej rather than posting himself.

2015-present
Satej Sirur
Co-founder & CEO
Leadership

Runs the company and is its single best media asset. Ex-AWS and Microsoft. His personal profile outperforms the brand account roughly 4x, but he posted only four times in 2026.

2015-present
02

Who runs it

The shape of the org tells you the motion. Read the titles, not the headcount.

Marc Celler
Senior Director, Global Sales
Go-to-market

Carries global sales from New York. His location is the clearest signal that the enterprise motion is US-first.

~3 yrs
Cameron Nelson
Sr Marketing Manager, Field & Demand, NAM & EU
Go-to-market

Owns field marketing and demand across North America and Europe. Title literally reads Field & Demand, which is why events dominate their pipeline. Runs the Vendelux-driven event selection.

~3 yrs
Srijan Kumud
Director of Customer Success
Go-to-market

Nine years at the company and the institutional memory of the account base. Owns retention and expansion.

~9 yrs 2 mos
Sharon Foo
Executive Partner
Go-to-market

Hired April 2026 to open retail and CPG doors on relationships, not quota. 20 years across WPP, Omnicom and Publicis.

since Apr 2026
Hitesh Mehta
Executive Partner
Go-to-market

Hired April 2026 alongside Foo for the same relationship-led motion. 20+ years at MullenLowe Lintas, Leo Burnett and Edelman.

since Apr 2026
03

Who they're hiring

Current staff show the motion they have. Open roles show the one they are buying. Two sources: LinkedIn job listings, and their own we-are-hiring posts, which for smaller teams are often the only public trace.

No open listings found on LinkedIn Jobs.
LinkedIn misses a lot, especially for India-based teams who post to hirist or cutshort. The hiring posts below are the better signal here.
04

How they relate to us

They have repositioned out of SaaS and into our exact lane: agentic creative production sold as an outcome, with humans on QA. Their own only comparison page is against Superside, a creative-services company, not against a SaaS tool. Positioning, proof points and even the pilot-led CTA are near-identical to ours. The stale note in company/research/competitors.md calling them a template-based platform that positions against agencies is wrong on both counts as of Aug 2026: they now sell through and to Publicis, Omnicom and Hogarth.

Only head-to-head comparison page they publish is Rocketium vs Superside

Superside is a subscription creative agency, not a SaaS tool. They frame on pay-for-output vs subscription+hourly overage, 1-8hr vs days-to-weeks, no peak surcharges, opt-in renewal. They have chosen services companies as the competitive set.

Repositioned from CreativeOps SaaS to "AI Studio", an AI-plus-human creative production service

Homepage leads with agents + design experts delivering campaign-ready assets in hours. Primary CTA is "Run a pilot", not "Book a demo" or "Start free". This is a services motion wearing a product brand.

05

Money

Estimates are labelled. Nothing here is audited.

LinkedIn followers
11,330
2026-08-07
Headcount
86
2026-08-07
Entry price
~$50k/yr + credits at $15-25 each
2026-08-07 · reported
Est. ARR
~$3.9M
2024-12-31 · reported
RoundAnnouncedAmountLeadOther investorsValuation
Series A2023-08-24$5.3MTenacity VenturesEmergent Ventures, 1Crowd, Blume Ventures
Seed2021-07-27$3.2MEmergent VenturesBlume Ventures, 1Crowd
06

Everything being said

Their own posts, their employees', and anyone else naming them. 257 pieces captured, 48 in the last 5 months. Click any card for the full post.

07

What that adds up to

Where their reach is
SourcePostsAvgBest
employee14641505
owned founder49135425
third party3832187
owned company141955
web10

Best performing source is owned founder at 135 avg. Their weakest owned channel is owned company at 19.

What they post about, by what works
customer win100 avg · 24 posts
hiring89 avg · 10 posts
culture69 avg · 78 posts
events61 avg · 47 posts
product43 avg · 3 posts
thought leadership30 avg · 84 posts
seo comparison4 avg · 1 posts
08

People to talk to

Former staff, best first. Recent leavers are the warmest — they still remember the numbers and no longer have a reason to protect them.

PersonRole thereNowWhy them
Toufeeq Shaikhstart hereleft 2025-10
India
Enterprise Account Executive, North America & Europe
2021-2025 (~4 yrs)
Enterprise AE @ Recruiterflow
DIRECT: Abhi is a 1st-degree connection (Happenstance mutual = Abhi himself)
Best single source. Four years carrying the NA/EU enterprise number through exactly the period they moved upmarket. Can explain deal sizes, sales cycle, win/loss vs agencies, and whether the $50k entry point is real.
Bengaluru, India
Enterprise Account Executive
3 yrs 2 mos
Leading Growth, North America @ Propel AILong enterprise AE tenure. Good on ACV, procurement and who the economic buyer actually is.
Bengaluru, India
AE to Associate Director of Sales, Growth Lead SEA
~4.5 yrs across 4 roles
Enterprise Growth Account Manager @ AdobePromoted four times, so saw the whole arc. Now at Adobe, which is the incumbent our buyers compare against.
Bengaluru, India
Head of Global Sales
2 yrs
Head of Growth @ TyrooRan global sales. Bengaluru-based so an easy coffee. Ask about pipeline sources and how the India vs US motions differ.
Greater Bengaluru Area
Marketing (Founding Member)
3 yrs 1 mo
Director, Content Marketing @ SprintoBuilt the content/SEO engine from the inside. The single best source on how the Academy comparison-SEO machine actually works and what it produces.
New Delhi, India
Sr BDR (NAMER), then Account Relationship Manager
~6 yrs (3 yrs 9 mos + 2 yrs 3 mos)
Business Development NA/EUR @ ImageKit.ioLongest GTM tenure of any alum found. Built and ran the outbound motion into North America. Ask about source mix: outbound vs events vs inbound.
Bengaluru, India
Director - Marketing (prev Senior Marketing Manager)
~3 yrs 4 mos
Strategic Agency Manager @ GoogleRan demand gen. Now sits in agency-land at Google, so doubly useful: their playbook plus a current view of how agencies buy.
Hyderabad, India
Senior Manager, Sales & Partnership
1 yr 8 mos
Head of BizOps @ OrbitalSales plus partnerships, so can speak to the channel motion specifically.
Bengaluru, India
Senior Sales Director
1 yr 1 mo
Senior Account Manager @ AWSNow at AWS, which is also a Rocketium partner surface (CreatiVerse hackathon, Google Cloud/AWS pages).
India
Senior Sales Consultant
1 yr 1 mo
Sales Lead @ Omnistrate
Bengaluru, Karnataka, India
Marketing Manager
7 mos
Founder @ Alchemist Inc.
Chennai, India
Marketing Operations Analyst
2 yrs 1 mo
Marketing Ops Lead @ FacilioKnows the martech stack and which channels were actually attributed pipeline.
Greater Bengaluru Area
Senior Product Marketing Manager
3 yrs 6 mos
Principal PMM @ NetchexOwned positioning and messaging. Ask how they decided to reframe from SaaS to AI Studio.
United States
Director of Sales / Growth
10 mos
Building @ Composio
Bangalore Urban, Karnataka, India
Director, Enterprise Sales
4 mos
VP - Sales @ RoadMetrics AI
Bengaluru, Karnataka, India
Marketing Consultant
5 mos
Founder @ Socio360
Greater Bengaluru Area
Senior Vice President
2 yrs
VP of Sales @ Aviso AISenior enough to speak to strategy and board-level targets.
Bengaluru, India
Founding Team & Director - Marketing
1 yr 4 mos
B2B SaaS MarketerEarliest marketing hire. Origin-story context on the original wedge.
Bengaluru, India
Global Key Account Director
10 mos
Co-Founder @ LumosKey accounts. Founder now, so likely open to a peer conversation.
Bengaluru, India
Senior BDR
~3 yrs 3 mos
SDR @ GleanFront line of outbound for three years. Knows the sequences, target lists and what messaging actually got replies.
Greater Coimbatore Area
Sales Consultant
1 yr 1 mo
Sales Consultant @ N7 - The Nitrogen Platform
Bengaluru, Karnataka, India
Sales And Marketing Intern
3 mos
Co-Founder @ GenieX
Berlin, Berlin, Germany
Marketing | Growth
4 mos
Solutions Engineer @ Merge
Mumbai, Maharashtra, India
Business Development Associate
3 mos
Founder @ Tejas
Bengaluru, India
Enterprise AE (prev Inbound AE)
~3 yrs 3 mos
Head of Sales @ Vestd IndiaHeld both inbound and enterprise seats, so can size how much pipeline the content engine really generates.
Greater Delhi Area
Sales Operations Specialist
1 yr
RevOps Consultant @ LiniarRevOps seat. Would have seen actual funnel conversion and source attribution numbers.
India
VP, Partnerships
2019-2020
Co-Founder @ Wizkidscarnival
Via Rahul Mathur (Happenstance mutual)
Partnerships era. Useful on the agency/holding-group channel origins, though dated.
Bengaluru, Karnataka, India
Manager, Business Development
1 yr 4 mos
Head of Business Development @ ImageKit.io
Bengaluru, Karnataka, India
Data EngineerData Engineer @ Easyship
Bangalore Urban, India
Enterprise Account Executive
8 mos
Senior AE @ Sprinto
Bengaluru, India
Sales Director
1 yr 6 mos
Head of Partnerships @ Blue Machines AI
Dallas, Texas, US
Senior Director - Americas
5 mos
Senior Director of Sales @ 4D SecurityShort tenure but US-based; useful on how the US expansion actually went.
Greater Paris Metropolitan Region
Account Management & Partnerships | B2B SaaS | Retention, Expansion & Revenue Growth | ESSEC MBA ’26
Bengaluru, India
Senior BD Specialist, US Market
10 mos
Manager, SDR & Inside Sales APAC @ Bazaarvoice
Hyderabad, India
Senior Engineering Manager (first team member)
~7 yrs 4 mos
Senior Technical Lead @ Hexagon R&DEmployee number one, left 2022. Product/tech history and how the platform was actually built.
United States
Senior BDR
~2 yrs 1 mo
Sr. SDR @ SkyflowUS-based outbound.
Bengaluru, India
Associate Director, Customer Success
9 mos
Head of Customer Support @ TestsigmaCS angle: churn, expansion, why accounts stayed or left.
Bengaluru, India
Enterprise Account Executive
10 mos
Senior AE, Mid Market @ HubSpot
Noida, Uttar Pradesh, India
Product and Machine Learning
1 yr 5 mos
Founder @ dubpro.ai
India
Associate Product Manager
9 mos
Senior Product Manager @ Everstage
Bengaluru, Karnataka, India
Senior Software Engineer II
1 yr 8 mos
Senior Software Engineer II @ Rocketium
Bengaluru, Karnataka, India
Director of Finance
4 yrs 8 mos
Director of Finance @ Rocketium
Bengaluru, Karnataka, India
Senior Product Designer
7 mos
Founder @ Verify AI
Bengaluru, Karnataka, India
Senior Software Engineer
9 mos
Founder @ MissionControlHQ
Bengaluru, Karnataka, India
Senior Vice President of Engineering
1 yr 7 mos
Senior Vice President of Engineering @ Rocketium
Bengaluru, Karnataka, India
Associate Director, Founder's Office
8 mos
Associate Director, Founder's Office @ Rocketium
Kota, Rajasthan, India
Senior Principal Engineer
3 yrs 8 mos
Senior Principal Engineer @ Rocketium
Bengaluru, Karnataka, India
Senior Content Writer
4 mos
Founding Product Marketer @ Drizz
Bengaluru, Karnataka, India
Senior Software Engineer
2 yrs 1 mo
Senior Software Developer @ Arctic Wolf
Singapore
Software Development Engineer 2
2 yrs 2 mos
Founder @ Brackets
09

Website changes

Every run re-fetches their key pages and diffs against the last capture. Unchanged pages only bump the timestamp.

Compare vs Supersidebaseline
7 Aug, 09:38 am

First capture. The next run diffs against this, so changes show up from here on.

Servicesbaseline
7 Aug, 09:38 am

First capture. The next run diffs against this, so changes show up from here on.

Pricingbaseline
7 Aug, 09:38 am

First capture. The next run diffs against this, so changes show up from here on.

Homepagebaseline
7 Aug, 09:38 am

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10

Full change log

Everything we have logged, newest first.

2026-08-07
gtm
Analyst and research-led credibility plays

Co-branded Forrester research report on the homepage, and a commissioned Demand Metric study on the state of creative operations. Also a Trust Center page. All aimed at enterprise procurement.

source
2026-08-07
positioning
Only head-to-head comparison page they publish is Rocketium vs Superside

Superside is a subscription creative agency, not a SaaS tool. They frame on pay-for-output vs subscription+hourly overage, 1-8hr vs days-to-weeks, no peak surcharges, opt-in renewal. They have chosen services companies as the competitive set.

source
2026-08-07
content
Company LinkedIn page underperforms badly; founder and employee posts carry the channel

11,330 followers. 22 company-page posts in ~10 months. Native company posts median ~15 likes; reposted founder/employee posts run 30-187. CEO Satej Sirur's own profile averages 135 likes (median 107, max 425) but he posted only 4 times in 2026.

source
2026-08-07
positioning
Repositioned from CreativeOps SaaS to "AI Studio", an AI-plus-human creative production service

Homepage leads with agents + design experts delivering campaign-ready assets in hours. Primary CTA is "Run a pilot", not "Book a demo" or "Start free". This is a services motion wearing a product brand.

source
2026-08-07
gtm
Events are the primary demand channel, run as a measured programme

Field marketing owned by Cameron Nelson (Sr Marketing Manager, Field & Demand, NAM & EU). They use Vendelux to rank events by ICP density, reallocated budget from a content-marketing conference to DMEXCO on that data, and booked 12 pre-event meetings vs a typical 4-5. Events evaluated on cost per Sales Accepted Lead.

source
2026-08-07
gtm
Academy is a bottom-of-funnel comparison-SEO engine, 55 articles

Titles are systematically competitor-capture: "Top 5 AdCreative.ai alternatives", "Top 5 Celtra alternatives", "Top 5 Pencil AI alternatives", "Top 7 creative automation tools", "Top 7 creative compliance software", and critically "Best enterprise creative agency alternatives for consumer brands". They rank for people actively shopping to replace an agency.

source
2026-08-07
pricingreported
Public pricing removed; page is now "Request pricing"

Their own Academy article cites AI Studio starting near $50k/year with implementation included and credits at roughly $15-25 each, 500 credits included. Third-party reviewers state no public plans and no free trial. Annual platform fee plus per-credit consumption.

source
2026-08-07
customer
Now partners with the agency holding groups rather than against them

Named: Publicis Commerce (Beiersdorf/NIVEA modernisation), Omnicom, Hogarth France (WPP production arm) joint webinar with their COO. Also Amazon, McDonald's, Walmart, General Mills, Kohler, METRO AG, Tokopedia, Airtel.

source
2026-08-07
customer
India proof point: Airtel, 28,000+ assets, 7 days to under 36 hours, 3x output

Directly comparable to our Tata Capital proof and in our home market. Amazon case: 200,000+ creative versions per year.

source
2026-04-24
gtm
Announced Q2 2026 event tour: 8 events, 4 cities, 2 continents

Named across their content: Cannes Lions, MAD//FEST London, Shoptalk Europe (Barcelona), POSSIBLE (Miami), DMEXCO (Cologne), eTail East (Boston), ANA Masters of Marketing (sponsor since 2023). They also run their own event, CreativeOps LA, and a CreatiVerse hackathon with AWS.

source
2026-04-21
hire
Hired two senior agency Executive Partners to open retail/CPG doors (Apr 2026)

Sharon Foo (20 yrs across WPP, Omnicom, Publicis; P&G, Mars, HP) and Hitesh Mehta (20+ yrs MullenLowe Lintas, Leo Burnett, Edelman; Unilever, McDonald's, FrieslandCampina, J&J). Both titled Executive Partner. This is relationship-led enterprise BD, not quota-carrying sales.

source

Last reviewed 2026-08-07. Refresh with npx tsx --env-file=.env.local scripts/competitor-update.ts -c rocketium.