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Superside

superside.comfounded 2015Wilmington, Delaware, US (fully distributed, 57 countries)services
direct
Last run 15/9/2026 · 23 new posts, 3 new people, 1 page change
How they describe themselves

"The world's leading AI-powered creative service, trusted by 500+ top brands. We're your creative team's creative team." Creative-as-a-service on a monthly subscription: a managed pool of vetted designers, increasingly AI-assisted, wrapped in a subscription with a dedicated creative director.

Most recent · 2026-08-07
Estimated ARR ~$44.9M (2024), 700+ customers, ~700-850 staff

GetLatka estimates $44.9M ARR for 2024 and $30.8M revenue for 2023. A separate profile interview claims $0 to $55M ARR in four years, which conflicts. They reported 22,000+ creative projects for 700+ customers in 2023. No audited figures exist. Implied revenue per head is roughly $45-55k, which is agency economics, not software economics.

01

Who founded it

Andres Levinton
Co-Founder, Growth/Product
Leadership

Co-founder on the growth and product side. Preqin records the company as co-founded by Thomassen "and others" in 2015; this is one of them.

2 yrs 8 mos
Fredrik Thomassen
Co-founder & CEO
Leadership

Founded the company in 2015 in Palo Alto as Konsus. Public line is levelling the playing field for creatives globally: find, onboard and upskill talent worldwide and sell that capacity as a subscription.

02

Who runs it

The shape of the org tells you the motion. Read the titles, not the headcount.

Fabricio Mouzo
VP of Operations
Leadership

Operations across a 1,044-person distributed delivery org. This is the role that makes the subscription model work or not.

Paal André Stokkelien
Chief Revenue Officer
Go-to-market

Owns revenue. Norway-based alongside the CEO, so the commercial centre of gravity sits in Oslo even though the entity is Delaware.

3 yrs
Alex Bohorquez
VP of Global Sales
Go-to-market

Runs global sales from New York. Same pattern as Rocketium: the sales lead sits in the US regardless of where the company was built.

Cassandra Gill
Senior Director of Growth
Go-to-market

Growth. New York.

Polina Melamed
Head of Global Partner Marketing
Go-to-market

Partner marketing. The krea.ai Cannes co-hosting is the visible output of this function.

Josh Mendelsohn
VP of Marketing
Go-to-market

Owns the research-led content engine: the prediction reports, the Cannes activations, roughly 12 posts a month against Rocketium's two.

8 mos
Andreas Drakos
Senior Director of Revenue Operations
Go-to-market

RevOps. Would own the funnel numbers behind the subscription model.

3 yrs
Ross McKegney
Chief Product Officer
Product

Owns the product surface: Superspace, Brand Brain and the agent features bundled into the $1k/mo platform fee.

Matteo Rostagno
Group Director of AI & Automation, Creative
Product

One of six senior AI-creative leaders. Note the reporting line: AI and automation sit inside Creative, not Engineering.

Júlio Aymoré
Group Creative Director of Generative AI
Product

Generative AI as a creative directorship. Their highest-engagement recent company post quotes him.

1 yr 3 mos
Phillip M.
Senior Director of AI Product
Product

AI product, distinct from the AI-creative directorships. The split is deliberate.

4 mos
03

Who they're hiring

Current staff show the motion they have. Open roles show the one they are buying. Two sources: LinkedIn job listings, and their own we-are-hiring posts, which for smaller teams are often the only public trace.

Sales1
RoleFunctionLevelLocationPosted
Enterprise Account ExecutiveSalesmid—2026-07-13
Hiring posts (17)
04

How they relate to us

The category leader in creative-as-a-service and the company Rocketium chose to build its only comparison page against. Twelve times Rocketium's headcount and a subscription ACV around $90k. Their model is humans-first with AI assisting, which is the opposite of the agentic model we and Rocketium are selling, and it is exactly the seam we attack: their cost base is people, so their price floor cannot fall the way ours can.

Humans-first with AI assisting, not agentic

Their designers publicly test tooling (Figma Config releases) and the editorial line is that AI generates volume but cannot choose which version is right. Craft and judgment are the sell. This is a defensible brand position but it caps how far their unit cost can fall.

05

Money

Estimates are labelled. Nothing here is audited.

Headcount
1,044
2026-08-07
LinkedIn followers
127,874
2026-08-07
Customers
500+ brands
2026-08-07
Entry price
$15k/mo floor + $1k/mo platform fee, annual
2026-08-07
Est. ARR
~$44.9M
2024-12-31 · reported
RoundAnnouncedAmountLeadOther investorsValuation
Series A2021-12-14$30MProsus VenturesLugard Road Capital, Slack Fund, Acequia Capital~$400M (reported)
06

Everything being said

Their own posts, their employees', and anyone else naming them. 508 pieces captured, 77 in the last 5 months. Click any card for the full post.

07

What that adds up to

Where their reach is
SourcePostsAvgBest
employee28418834325
owned founder87761182
third party8284598
owned company5548139

Best performing source is employee at 188 avg. Their weakest owned channel is owned company at 48.

What they post about, by what works
thought leadership225 avg · 192 posts
culture94 avg · 158 posts
events79 avg · 100 posts
customer win73 avg · 26 posts
hiring57 avg · 17 posts
product55 avg · 4 posts
seo comparison50 avg · 11 posts
08

People to talk to

Former staff, best first. Recent leavers are the warmest — they still remember the numbers and no longer have a reason to protect them.

PersonRole thereNowWhy them
Skopje, Skopje Statistical Region, North Macedonia
Account Executive
10 mos
Account Executive @ Superside—
United States
VP, Marketing (founding marketer)
4 yrs 4 mos
Principal Consultant @ Marketing Moonshots—
City of Cape Town, Western Cape, South Africa
Senior Talent Acquisition Partner
9 mos
——
Greater Montreal Metropolitan Area
Head of Enterprise Business Development
7 mos
Senior Business Development Manager @ Quadbridge Inc.—
Canada
Senior Event Marketing Manager
2 yrs
Founder & Head of Events + Experiential Marketing @ KynHaus—
Cape Town, Western Cape, South Africa
Senior Account Manager
6 mos
Senior Account Manager @ Superside—
Argentina
Senior Lead Talent Acquisition Partner
3 mos
Senior Lead Talent Acquisition Partner @ Superside—
Cape Town, Western Cape, South Africa
Senior Manager Talent Acquisition
10 mos
Director of Talent Acquisition @ Collateral Partners—
Cape Town, Western Cape, South Africa
Career Services and Partnerships Lead at Airstart
3 mos
Head of Delivery @ JobnetAfrica—
Los Angeles Metropolitan Area
Chief Customer Officer
9 mos
Chief Customer Officer @ Superside—
Cape Town, Western Cape, South Africa
Customer Success Manager
1 yr 10 mos
Customer Success Manager @ BuildingReach—
Cascais, Lisbon, Portugal
Group Creative Director | Studio Director
5 mos
Founder @ Future Wise—
Toronto, Ontario, Canada
Director of Demand Generation
3 yrs 5 mos
VP Marketing @ Flowcase—
Dubai, United Arab Emirates
Director of Business Development and Partnerships
1 yr 3 mos
——
United States
Partner Ops & Enablement Manager
7 mos
Co-founder/CEO @ RevenueHoop—
Cracow, Małopolskie, Poland
Director of Brand & Marketing Creative
3 yrs 6 mos
Director of Brand & Marketing Creative @ Superside—
Oradea Metropolitan Area
Talent Acquisition Lead
2 mos
Talent Acquisition Lead @ Superside—
Boston, Massachusetts, United States
Senior Enterprise Sales Manager
5 mos
Senior Enterprise Sales Manager @ Superside—
United Kingdom
Senior Event Marketing Manager
6 mos
Global Events Program Operations Manager @ Ashby—
Atlanta, Georgia, United States
Director of Product Marketing
9 mos
Marketing Director @ Zoovu—
Toronto, Ontario, Canada
Content Marketing Manager - Product-led and customer enablement
1 yr 6 mos
Senior Strategist @ Foundation Marketing—
São Paulo, Brazil
Global Head of Strategy Marketing Consultants
1 yr 6 mos
Chief Growth Officer - CGO (EaaS) @ Agilize Contabilidade Online—
Barranquilla, Atlántico, Colombia
Creative & Marketing Project Manager | AI-Powered | Creative Operations | Marketing Operations | Campaign & Creative Production | Cross-Functional Leadership | Workflow OptimizationCreative & Web Project Manager @ Publicis Groupe—
Toronto, Ontario, Canada
General Manager at SupersideGeneral Manager @ Superside—
Oslo, Oslo, Norway
VP Engineering @ Superside | The leading AI-powered creative serviceVP of Engineering @ Superside—
San Francisco, California, United States
Communications Director (YC W16)
2 yrs 11 mos
Founder & CEO @ Reliabl—
New York, New York, United States
Reimagining the future of advertising technology @ Airstart, by Superside. Airstart co-founder
3 yrs 2 mos
CEO & Co-Founder @ Zepo.—
The Randstad, Netherlands
Director of Production Services
3 yrs 2 mos
Director of Production & Global Studio Operations @ Creative Milkshake—
Warrenton, Virginia, United States
Advisor
11 mos
CEO and Founder @ Budburst—
Vienna, Vienna, Austria
VP Engineering
2 yrs
Principal @ Adobe—
City of Cape Town, Western Cape, South Africa
Design Director
7 mos
Founding Partner and Managing Director @ We Are Batch—
Austin, Texas, United States
General Manager, Creative Studios
1 yr 7 mos
SaaS Industry Advisor and Board Member @ Independent—
London, England, United Kingdom
Director of AI & ML
1 yr 6 mos
Principal AI Engineer @ Healf—
Brooklyn, New York, United States
Chief Creative Officer
1 yr 4 mos
——
London, England, United Kingdom
Creative Resource
3 mos
Senior Talent Acquisition Partner @ DEPT®—
Argentina
Sr. Creative and Content Manager
1 yr 8 mos
Sr. Creative Strategist @ Grüns—
United States
Board Member, Client Advisory Board
1 yr
VP Design Craft & Gen AI @ Saatchi & Saatchi Health—
Buenos Aires, Buenos Aires Province, Argentina
Creative Project Manager
6 mos
Creative Director @ Sandwich Agency—
United Kingdom
Sr Productivity Manager (PMO Strategic Projects)
3 mos
Chief Disruption Officer & Venture Partner @ Bendahan Ventures—
Poland
Talent Acquisition Consultant (via Amby)
8 mos
Senior Talent Acquisition Partner @ Designity—
Bogota, D.C., Capital District, Colombia
Creative Project Manager
2 yrs 1 mo
Project Manager, Creative Production & Operations @ Ro—
Lisbon Metropolitan Area
Senior Director, People
6 mos
Senior Director, People @ Superside—
Abuja, Federal Capital Territory, Nigeria
Creative Lead (UX/UI)
1 yr 2 mos
Senior Product Designer and UX Consultant @ Freelance—
Bucharest, Romania
Senior Operations Excellence Manager
11 mos
Senior Operations Excellence Manager @ Superside—
Rio de Janeiro, Brazil
Senior Graphic Designer - Level 5
1 yr 9 mos
——
Berlin, Berlin, Germany
Product Manager
1 yr 2 mos
Founder, AI Product & Workflow Lead @ AxWise x Orqaly—
Bucharest, Romania
Senior Software Engineer
11 mos
Senior Software Engineer @ Bolt—
Warsaw Metropolitan Area
Engineering Lead
4 yrs 1 mo
Founder @ Gia—
09

Website changes

Every run re-fetches their key pages and diffs against the last capture. Unchanged pages only bump the timestamp.

Homepagechanged
15 Sept, 01:58 pm
Added
  • + Privacy policy Terms of use Status page DMCA
Removed
  • Privacy policy Terms of use Status page DMCA Meet the marketing leaders winning with AI
Aboutchanged
7 Sept, 07:53 am
Added
  • + About Us | Superside - Always-On Design Company Services Creative design services Ad creative Eye-catching designs that perform Social media creative Engaging assets for all platfo
Removed
  • About Us | Superside - Always-On Design Company Services Creative design services Ad creative Eye-catching designs that perform Social media creative Engaging assets for all platfo
Pricingchanged
7 Sept, 07:53 am
Added
  • + Flexible Subscription Plans For Your Business Services Creative design services Ad creative Eye-catching designs that perform Social media creative Engaging assets for all platform
  • + Dedicated plan The same AI-native team every month, configured around your use case and live in about three weeks.
  • + Best for steady, predictable demand Get started Get started Business Email Full name Company size Select the size of your company Company name Submit Submit Flex plan A consistent,
  • + Best for varied, month-to-month demand Get started Get started Business Email Full name Company size Select the size of your company Company name Submit Submit High-impact projects
Removed
  • Flexible Subscription Plans For Your Business Services Creative design services Ad creative Eye-catching designs that perform Social media creative Engaging assets for all platform
  • Go deeper Dedicated plan The same AI-native team every month, configured around your use case and live in about three weeks.
  • Best for steady, predictable demand Get started Get started Business Email Full name Company size Select the size of your company Company name Submit Submit Where most start Flex p
  • Best for varied, month-to-month demand Get started Get started Business Email Full name Company size Select the size of your company Company name Submit Submit Add firepower High-i
Homepagechanged
7 Sept, 07:53 am
Added
  • + Superside: Your creative team’s creative team™ Services Creative design services Ad creative Eye-catching designs that perform Social media creative Engaging assets for all platfor
  • + 400 ​ ​ 0 1 2 3 4 5 6 7 8 9 ​ ​ + AI-powered projects delivered with ~35% more efficiency 12 ​ ​ 0 1 2 3 4 5 6 7 8 9 ​ ​ k+ Brands see a three-year ROI of 94% on their Superside su
  • + Read more in the Forrester TEI report 6 ​ ​ 0 1 2 3 4 5 6 7 8 9 ​ ​ months Customer Stories "A brand that better reflects our purpose:" How Superside became Colgate-Palmolive’s str
  • + Laura Lerner Trade Advocacy, Education & Mixology, Pernod Ricard The dedication of resources is immense.
  • + You have unique specialists from all over the world bringing different perspectives to your projects — insights you wouldn't get from a freelancer with a single vision in one
  • + image/svg+xml Ian Kavolek CCO — AI Superstudio, Mekanism There's good AI and there's bad AI.
Removed
  • Superside: Your creative team’s creative team™ Services Creative design services Ad creative Eye-catching designs that perform Social media creative Engaging assets for all platfor
  • 500 ​ ​ 0 1 2 3 4 5 6 7 8 9 ​ ​ + AI-powered projects delivered with ~35% more efficiency 12 ​ ​ 0 1 2 3 4 5 6 7 8 9 ​ ​ k+ Brands see a three-year ROI of 94% on their Superside su
  • Read more in the Forrester TEI report 6 ​ ​ 0 1 2 3 4 5 6 7 8 9 ​ ​ months Customer Stories "A brand that better reflects our purpose:" How Superside became Colgate-Palmolive’s str
  • image/svg+xml Nick Taylor Lead AI Solutions Architect, Quantum Flow Look no further, they're AMAZING.
  • image/svg+xml easy & hassle-free One intelligent system, built for better creative No matter your design need, creating and submitting a project is easy and effortless.
  • Privacy policy Terms of use Status page DMCA The next era of creative work, with data from 200+ leaders Get the report
Aboutbaseline
7 Aug, 09:41 am

First capture. The next run diffs against this, so changes show up from here on.

Pricingbaseline
7 Aug, 09:41 am

First capture. The next run diffs against this, so changes show up from here on.

Homepagebaseline
7 Aug, 09:41 am

First capture. The next run diffs against this, so changes show up from here on.

10

Full change log

Everything we have logged, newest first.

2026-08-07
gtm
Content is a high-volume, research-led owned-media engine

About 50 posts in roughly 15 weeks (~12/month) to 127,874 followers, median 52 likes. Anchored on original research they can gate and syndicate: "Frictionless Future", a prediction report built on 211 creative leaders. Compare Rocketium at ~2 posts/month.

source
2026-08-07
positioning
Humans-first with AI assisting, not agentic

Their designers publicly test tooling (Figma Config releases) and the editorial line is that AI generates volume but cannot choose which version is right. Craft and judgment are the sell. This is a defensible brand position but it caps how far their unit cost can fall.

source
2026-08-07
customerinferred
500+ brands, 57 countries, 1,044 staff

Roughly 15% share of the dedicated enterprise design-subscription segment by one estimate. Trustpilot 4.1/5. At 500 brands and ~$90k average contract the implied run-rate is in the $40-50M range, though this is inferred, not disclosed.

source
2026-08-07
pricing
Published floor is $15,000/month on an annual term plus a mandatory $1,000/month platform fee

That is a ~$192k/year minimum from their own pricing page, materially above the ~$90k average contract that third-party guides quote. Third-party tier mapping (Vendr, buyer guides): Starter ~$5-8k/mo (40-80 hrs), Growth ~$10-18k/mo (80-160 hrs), Enterprise ~$20-40k+/mo (200+ hrs). Sold as hours of creative capacity, annual commitment, often prepaid. Video and motion excluded from the lowest tier. Company discloses only the $15k floor and the $1k platform fee; everything else is inferred.

source
2026-08-07
fundingreported
Estimated ARR ~$44.9M (2024), 700+ customers, ~700-850 staff

GetLatka estimates $44.9M ARR for 2024 and $30.8M revenue for 2023. A separate profile interview claims $0 to $55M ARR in four years, which conflicts. They reported 22,000+ creative projects for 700+ customers in 2023. No audited figures exist. Implied revenue per head is roughly $45-55k, which is agency economics, not software economics.

source
2026-08-07
launch
AI-first repositioning from 2024 onward, with AI bundled into the platform fee

Apr 2024 New AI Services launch; 2024 releases of Super Catalog, AI Preference Management, custom AI models; May 2025 custom AI image models and an AI-first rebrand. Brand Brain is their per-brand memory layer, the direct analogue of our brand intelligence layer. Partnership with Storyteq for templated motion cut production time 60%. Amazon Home case: 1,092 assets across 20 projects in three months.

source
2026-08-07
hire
Six senior AI-creative leadership roles, with AI reporting into Creative rather than Engineering

Group Director of AI & Automation (Creative), Group Creative Director of Generative AI, Senior Director of AI Product, Senior Production Director for AI Video, and two AI Creative Directors. They have staffed AI as a creative discipline with its own directors, not as an engineering function serving designers. That is the opposite of the agentic bet: it scales judgment by hiring more senior judgment, which keeps revenue per head near agency levels.

source
2026-08-07
gtm
Commercial leadership is US-based even though the company is Norwegian-founded and Delaware-registered

CEO and CRO in Norway, VP Global Sales and Senior Director of Growth in New York, VP Marketing in Massachusetts. Same shape as Rocketium moving its HQ to New York: the enterprise money is in the US and both companies have followed it.

source
2026-07-16
hire
Coordinated push to hire AI Creative Directors in LATAM and Canada, fully remote, mid-July 2026

At least four employees posted near-identical recruiting messages on 15-16 July: "Superside is scaling our creative team, and we're hiring AI Creative Directors. We're looking for people who live inside node-based AI pipelines [Flora, Figma Weave, Krea Nodes]". A second variant adds AI Associate Creative Directors "based in LATAM and Canada, fully remote". Three things to read from it: (1) they are scaling the AI-creative discipline, not just staffing it, which confirms the six existing AI-creative directorships were a strategy rather than a one-off; (2) they name the toolchain publicly, so their production stack is node-based pipelines with a human director rather than an agent that runs end to end; (3) LATAM and Canada is a cost-arbitrage hire, which is the same lever we have in India and the one their $192k price floor makes hard to pass on.

source
2026-07-16
gtm
Recruiting runs through coordinated employee advocacy rather than the company page

The same role was posted by multiple named employees within 24 hours while only one listing appeared on LinkedIn Jobs. Consistent with how their content works generally: personal profiles carry reach, the brand account does not.

source
2026-07-03
gtm
Heavy experiential presence at Cannes Lions

Street interviews on the Croisette used as an always-on content series, plus a private yacht event co-hosted with krea.ai. Events are used to manufacture content, not just meetings, which is the inverse of Rocketium's cost-per-SAL approach.

source

Last reviewed 2026-09-15. Refresh with npx tsx --env-file=.env.local scripts/competitor-update.ts -c superside.