← Competitors

Abyssale

abyssale.comfounded 2019Paris, France (49 rue de Ponthieu, 75008)saas
direct
Last run 15/9/2026 · 29 new posts, 7 new people, 2 page changes
How they describe themselves

"Creative automation for agencies & teams" — "Generate creative content at scale in minutes. Transform one design into hundreds of on-brand assets across all marketing channels." Sells a multi-format design editor plus a Visual Generation API (images, video, GIF, HTML5, CMYK PDF), spreadsheet/CSV bulk generation, dynamic image URLs, approval workflow, and since 1 Sep 2026 a hosted MCP server. Homepage teases "Neptune Gen-1 Alpha", an in-development "design intelligence" model meant to power Format Generation and Dynamic Template APIs.

Most recent · 2026-09-10
No raise since Dec 2023; ~EUR 2.1M equity in six years

EUR 600k in Dec 2021 (Founders Future, Kima Ventures, angels) and EUR 1.5M in Dec 2023 (Aglae Ventures, Founders Future). Their own about page claims EUR 2.7M total, the gap most likely Bpifrance non-dilutive. Estimated revenue ~USD 1.2M (Latka, unconfirmed, Jun 2025). Abyssale SAS files accounts but keeps them confidential, so no verified revenue exists.

01

Who founded it

Alessandro Stigliani
Co-founder & CEO
Leadership

Sole registered dirigeant of Abyssale SAS. Product designer by background; founded the company out of his own resizing pain. Runs the founder LinkedIn channel and works the VivaTech booth.

Remy Lemeunier
Co-founder & VP Engineering
Engineering
Yassine Khial
Co-founder & CTO
Engineering

Owns product and technical strategy since 2019. The Aug-Sep 2026 API rebuild and the MCP server land under him.

02

Who runs it

The shape of the org tells you the motion. Read the titles, not the headcount.

Paul Hesry
Growth Marketer
Go-to-market
Guillaume Stigliani
Head of Operations
Go-to-market

Posted the 8 Sep 2026 demo of an agentic model taking full control of Abyssale and producing 250 visuals; teased their MCP server as the next step.

3 yrs 6 mos+
Alexis Geslin
Head of Sales
Go-to-market
03

Who they're hiring

Current staff show the motion they have. Open roles show the one they are buying. Two sources: LinkedIn job listings, and their own we-are-hiring posts, which for smaller teams are often the only public trace.

No open listings found on LinkedIn Jobs.
LinkedIn misses a lot, especially for India-based teams who post to hirist or cutshort. The hiring posts below are the better signal here.
04

How they relate to us

The closest thing to Brushless's product surface that exists in Europe — and the clearest evidence that template-based creative automation, sold as seats plus credits, tops out. Six years old, ~EUR 2.1M of equity (last round Dec 2023), 6-9 salaried staff per INSEE, and an estimated ~USD 1.2M revenue (Latka, unconfirmed). Organic traffic peaked at ~3.5k/mo in Jun 2025 and has fallen ~60% to ~1.0-1.4k/mo through 2026; no new public reviews since Jun 2025; no open roles. Yet they are shipping hard: the whole REST API was rebuilt Aug 2026 (unified errors, rate limits, signed webhooks, JSON design import) and an OAuth MCP server shipped 1 Sep 2026 for Claude Code, Claude.ai, ChatGPT/Codex and Cursor. Their own team is publicly demoing an agent driving the whole platform end-to-end. So the agentic gap we assume is closing from their side. Where they still cannot follow us: everything is template-first — a human builds the master template in their editor, and the machine fills slots. They do not recompose a layout for a new frame, they do not sell a verified per-outcome unit, and they price per seat, which punishes exactly the burst adaptation volume our ICP has. Attack on outcome pricing, recomposition and the verified receipt; do not attack on API breadth, where they are ahead.

Homepage now teases 'Neptune Gen-1 Alpha', an in-development design-intelligence model

Framed as technology that 'understands design context, maintains creative intent, and eliminates repetitive format adaptation work', to power a Format Generation API and a Dynamic Template API. Still explicitly in training. This is them aiming directly at recomposition, which is the part of adaptation their template engine cannot do today.

05

Money

Estimates are labelled. Nothing here is audited.

Headcount
13 LinkedIn associated members; INSEE salaried band 6-9
2026-09-10 · reported
LinkedIn followers
~3K LinkedIn followers
2026-09-10
Entry price
USD 12/seat/mo annual (Start) incl. 150 generation + 300 AI credits; Pro 36; Suite 60
2026-09-10
Est. ARR
~USD 1.2M
2025-06-01 · inferred
RoundAnnouncedAmountLeadOther investorsValuation
seed2023-12-06EUR 1.5MAglae VenturesAglae Ventures, Founders Future—
pre-seed2021-12-01EUR 600kFounders FutureFounders Future, Kima Ventures, Matthieu Besozzi, Guillaume Lestrade—
06

Everything being said

Their own posts, their employees', and anyone else naming them. 149 pieces captured, 10 in the last 5 months. Click any card for the full post.

07

What that adds up to

Where their reach is
SourcePostsAvgBest
owned founder522999
third party4534198
employee411806424
owned company1164448

Best performing source is employee at 180 avg. Their weakest owned channel is owned founder at 29.

What they post about, by what works
thought leadership110 avg · 76 posts
customer win42 avg · 12 posts
events39 avg · 16 posts
culture37 avg · 37 posts
product35 avg · 6 posts
seo comparison19 avg · 2 posts
08

People to talk to

Former staff, best first. Recent leavers are the warmest — they still remember the numbers and no longer have a reason to protect them.

PersonRole thereNowWhy them
Paris, Île-de-France, France
Late Founder & Head of sales Managing Partner | Talent Acquisition @ Les Nouvelles Recrues - Collectif de recruteurs RPOLate co-founder and Head of Sales. The most senior departure on record and the warmest possible source on how they actually sold.
Thomas Boussionstart here
Chatou, Île-de-France, France
Head of GrowthIndependent Entrepreneur @ VolarEx-Head of Growth. Owned the SEO and content engine through its growth years.
Greater Paris Metropolitan Region
Account Executive
10 mos
—Ex-Account Executive, 10 months. Knows the deal shape and the objections.
Paris, Île-de-France, France
Founding Software EngineerFounding Engineer @ PoppinsFounding software engineer, now founding engineer at Poppins. Knows the template engine's real limits.
Paris, Île-de-France, France
Growth MarketerCo-fondateur @ GrofEx-Growth Marketer, now co-founder at Grof.
Paris, Île-de-France, France
Growth Marketing ManagerLead Growth for Taplio & TweetHunter @ lemlistEx-Growth Marketing Manager, now Lead Growth at Taplio and TweetHunter.
Paris, Île-de-France, France
Growth Marketing TraineeCreator Growth Manager @ RamdamEx-Growth Marketing Trainee.
France
Business Developer & Sales Manager
6 mos
Key Account Sales Manager OEM France/Europe- Industrial Engine Division @ Kubota in EuropeEx-Business Developer and Sales Manager, 6 months.
Mainz, Rhineland-Palatinate, Germany
Social Media-Manager,Brautberatung, Verkauf, Schneiderei
3 yrs 4 mos
Junior Mode Designerin @ TEVEO—
Paris, Île-de-France, France
UX/UI Designer - Product DesignerUX/UI Designer - Product Designer @ CASTOR&POLLUX—
Paris, Île-de-France, France
Designer Textile
9 mos
Designer Produit @ ARRIBAS FRANCE—
Germany
Praktikantin
5 mos
Junior Marketing & Executive Assistant @ BZB Bürozentrum GmbH—
Lille, Hauts-de-France, France
Product Manager
10 mos
——
France
Consultante en Recrutement - RPO fondatrice & Executive Recruitment Consultant @ FitUp RH—
Parmain, Île-de-France, France
Head of Operations
3 yrs 6 mos
Head of Operations @ Abyssale—
France
Développeur Full Stack React Js & PythonSoftware Engineer @ Qevlar AI—
Siegen, North Rhine-Westphalia, Germany
Maßschneiderin & Kundenberaterin
3 yrs
Kauffrau für Büromanagement @ Haustechnik Krumm GmbH—
Canada
Writer
1 mo
Social Service Worker @ CIUSSS de la Capitale-Nationale—
Greater Madrid Metropolitan Area
Fashion Design Intern
6 mos
Projektmanager @ Collaborative Perks—
Le Mans, Pays de la Loire, France
RédacteurConsultant SEO @—
09

Website changes

Every run re-fetches their key pages and diffs against the last capture. Unchanged pages only bump the timestamp.

Feature: AI designchanged
15 Sept, 02:00 pm
Added
  • + David D CEO @Polar Analytics All features Discover everything you can do with Abyssale <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2
  • + Simple enough for everyone, powerful enough for pros.
  • + <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_4985)"> <path d="M16 30C24.96 30 30
  • + <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_5000)"> <path d="M7.75549 13.661C7.8
  • + Perfect for contactless menus, tickets, and more...
  • + <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_4978)"> <path d="M21.3846 8.51832C21
Removed
  • David D CEO @Polar Analytics All features Discover everything you can do with Abyssale <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2
  • <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_5184)"> <path d="M10.2014 11.1368C10
  • Track progress, manage resources, and stay on track.
  • <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_5007)"> <path d="M11.4125 5.40316C10
  • <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_4993)"> <path d="M10.6154 17.3462L14
  • Set up approval workflows and track feedback in one place.
Feature: Visual Generation APIchanged
15 Sept, 01:59 pm
Added
  • + Explore dynamic images All features Discover everything you can do with Abyssale <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/sv
  • + <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_5184)"> <path d="M10.2014 11.1368C10
  • + <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_5190)"> <path d="M16.2937 29.6987C17
  • + Create on-brand content with pre-validated assets.
  • + <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_4985)"> <path d="M16 30C24.96 30 30
  • + Perfect for social media, advertising, and more...
Removed
  • Explore dynamic images All features Discover everything you can do with Abyssale <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/sv
  • <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_5000)"> <path d="M7.75549 13.661C7.8
  • Perfect for contactless menus, tickets, and more...
  • <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_220_5273)"> <path d="M7.88584 13.3801C13
  • Preview, comment, approve, and generate from one link.
  • <svg width="100%" height="100%" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_215_5007)"> <path d="M11.4125 5.40316C10
Docs: REST API changelogbaseline
10 Sept, 09:14 am

First capture. The next run diffs against this, so changes show up from here on.

Docs: MCP changelogbaseline
10 Sept, 09:14 am

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Docs: MCP server overviewbaseline
10 Sept, 09:14 am

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Feature: AI designbaseline
10 Sept, 09:14 am

First capture. The next run diffs against this, so changes show up from here on.

About us (team + funding)baseline
10 Sept, 09:14 am

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Solution: For developersbaseline
10 Sept, 09:14 am

First capture. The next run diffs against this, so changes show up from here on.

Feature: Visual Generation APIbaseline
10 Sept, 09:14 am

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Pricingbaseline
10 Sept, 09:14 am

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Homepagebaseline
10 Sept, 09:14 am

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10

Full change log

Everything we have logged, newest first.

2026-09-10
hirereported
No open roles and flat headcount three years after raising to grow the team

Zero LinkedIn job listings on 10 Sep 2026. Nine employees at the Dec 2023 round, 11 per Latka in Jul 2025, 13 LinkedIn associated members now, INSEE salaried band 6-9. The Dec 2023 raise was explicitly to expand the team.

source
2026-09-10
customerreported
Public review flow stopped in mid-2025

Capterra 4.8/5 across 38 reviews with the most recent dated Jun 2025; G2 4.6/5 across 22; Trustpilot 4.3/5 across 24. Recurring complaints: price, thin template library, unpolished UI, and a 30-60 minute learning curve. Fifteen months without a new public review at this size usually means net-new logo flow has slowed.

source
2026-09-10
gtmreported
Organic traffic down ~60% from its Jun 2025 peak

Ahrefs monthly organic traffic: 3,510 (Jun 2025) peak, 2,085 (Mar 2026), then a cliff to 1,221 (Apr 2026) and 941-1,439 through Sep 2026. 260 organic keywords, 93 in positions 1-3, DR 67 on 1,248 live referring domains. The traffic that remains is largely non-buyer: the single biggest keyword is Indonesian ('ai pembuat gambar', 196 visits/mo) into a /best-ai-image-generator post, plus a Spanish AI-image query and 'ffmpeg'. Commercial-intent terms rank badly: 'creative automation' sits at position 8, 'ai banner design' at 14.

source
2026-09-10
gtmreported
Distribution is comparison pages, no-code marketplaces and one trade show

14 /alternatives-to/<competitor> pages (Creatopy, Bannerbear, Creatomate, Canva, Figma, Celtra, Bannerflow, Chili Publish, AdCreative and more), five integration pages (Zapier, Make, Airtable, n8n) plus Figma and Photoshop plugins, an affiliate programme, and VivaTech, where the CEO reported 30+ pre-booked meetings and 100+ leads over two days in Jun 2026. Product Hunt was a 2019-2020 channel and is dead. Paid search is negligible (7 paid keywords).

source
2026-09-10
pricing
Seat-plus-credit pricing: USD 12 / 36 / 60 per seat per month, annual

Start 12 (150 generation + 300 AI credits), Pro 36 (450/900, adds video/GIF, spreadsheet + dynamic image URL, approvals, API and no-code integrations), Suite 60 (750/1500, adds HTML5, ad-network compliance checks, public quick-generation links, CMYK print PDF), Enterprise on quote. 14-day trial, no card. API access is gated behind the 36/seat tier. The unit sold is a seat and a credit, never a finished adaptation - so a burst of 200 adaptations in one week costs the same as a quiet month, and nobody is on the hook for whether the output is correct.

source
2026-09-10
fundinginferred
No raise since Dec 2023; ~EUR 2.1M equity in six years

EUR 600k in Dec 2021 (Founders Future, Kima Ventures, angels) and EUR 1.5M in Dec 2023 (Aglae Ventures, Founders Future). Their own about page claims EUR 2.7M total, the gap most likely Bpifrance non-dilutive. Estimated revenue ~USD 1.2M (Latka, unconfirmed, Jun 2025). Abyssale SAS files accounts but keeps them confidential, so no verified revenue exists.

source
2026-09-10
hirereported
Heavy GTM churn: a co-founding Head of Sales, two Heads of Growth and a founding engineer have all left

The alumni pass surfaced Edouard Ramspacher (late co-founder & Head of Sales), Thomas Boussion (Head of Growth), Virgile Donadieu (Growth Marketing Manager, now Lead Growth at Taplio/TweetHunter), Leo Guitton (Growth Marketer, now co-founder at Grof), Emma Francillette (AE, 10 months), Pierre Clain (BD/Sales, 6 months), Jeanne David (growth trainee) and Florian Lonqueu-Brochard (founding software engineer, now founding engineer at Poppins). Sales and growth is the function that keeps turning over, which fits a company whose product works and whose distribution does not. These are the warmest sources on the category we have found so far.

source
2026-09-10
contentreported
Monthly changelog posts from the CEO are their content format, and they went quiet Jul-Aug 2026

Since roughly mid-2025 the CEO has posted a monthly 'here is what shipped' roundup, deliberately, after deciding to 'take our changelogs seriously again'. They land 20-45 reactions each, several times the company page. The series stops after 20 May 2026 (eyedropper), with only the VivaTech run in June and then silence until the 7 Sep agent demo. The two months they spent rebuilding the API are exactly the two months they stopped publishing.

source
2026-09-08
positioning
Homepage now teases 'Neptune Gen-1 Alpha', an in-development design-intelligence model

Framed as technology that 'understands design context, maintains creative intent, and eliminates repetitive format adaptation work', to power a Format Generation API and a Dynamic Template API. Still explicitly in training. This is them aiming directly at recomposition, which is the part of adaptation their template engine cannot do today.

source
2026-09-02
launch
Rebuilt the whole REST API across Aug-Sep 2026, with breaking changes

17 Aug: unified error envelope, per-workspace rate limits, versioned responses, design-import alpha, workspace templates. 21 Aug: HMAC-SHA256 signed webhooks with secret rotation. 31 Aug: strict animation keyframe validation (breaking). 2 Sep: GET /credits. Node.js and Python SDKs plus an OpenAPI spec are now first-class on the site. A five-person engineering team shipping platform-grade API work is not a company winding down.

source
2026-09-01
launch
Shipped a hosted OAuth MCP server (v1.0.0) on 1 Sep 2026

mcp.abyssale.com/mcp, streamable HTTP, stateless, OAuth via Auth0, with pre-registered clients for Claude Code CLI, Claude.ai, ChatGPT/Codex and Cursor. Tools cover workspace identity, design/project/font discovery, single and async multi-format generation (banners, video, multi-page PDF) and JSON design import. The docs also carry a 'Skills' section. This is the clearest signal yet that the agentic layer we treat as our differentiator is being built by the incumbent template vendors.

source
2026-06-17
customerreported
CEO claims 'hundreds of marketing teams worldwide' as of Jun 2026

Stated in a 17 Jun 2026 LinkedIn post alongside the Netflix / BackMarket / Leroy Merlin logo wall. Squares with a ~USD 1.2M revenue estimate at USD 12-60 per seat: a few hundred accounts, mostly small, with a handful of enterprise logos on top. It is a self-report with no audit behind it.

source
2026-02-18
gtmreported
The n8n automation community is doing their distribution for them

Native n8n node shipped Jan 2026 (listed on n8n Dec 2025). In Feb 2026 Dr. FIRAS, a large French automation creator, recruited 500 beta testers for a course called 'Abyssale x n8n: creer une machine de contenu automatisee (2026)'. That single post drew 448 reactions and 598 comments, roughly 60x anything Abyssale's own page produces. Influencer-led no-code training is quietly their highest-reach channel and it costs them nothing.

source

Last reviewed 2026-09-15. Refresh with npx tsx --env-file=.env.local scripts/competitor-update.ts -c abyssale.